Nodifi has announced the appointment of a National Sales Manager, with Alex Bodriagin taking the reins effective from 6 October.
The role - which will predominantly support automotive dealer business development - is a newly created role following business growth in the auto sector and coincides with Nodifi’s FY21 business development strategy.
Mr Bodriagin has over a decade of experience in the automotive industry, including a senior relationship and acquisition manager role with Eric Insurance.
During this time, he oversaw the development and retention of corporate business including OEM motor vehicles, motorcycles and financiers.
Speaking of his new appointment, Mr Bodriagin commented, “Having previously worked as an affiliated partner I experienced first-hand why Nodifi has such a wonderful reputation in the marketplace - the people and positive culture compliment their industry-leading platform.”
He continued, “I know this is just the beginning in providing true diversification opportunities to mortgage brokers, car and leisure dealers alike. With that, I’m incredibly excited to be a part of the next phase of growth.”
Nodifi Head of Partnerships, Peter Holman, says appointing someone of Mr. Bodriagin’s calibre is a testament to the reputation Nodifi is developing in attracting highly experienced personnel.
“We are delighted to welcome Alex to the Nodifi team - his extensive experience within the business development automotive sector aligns perfectly with where we envision Nodifi to be in the foreseeable future.”
“Even with the constraints of 2020, the data we are seeing suggests a strong finish to the year. I expect that to continue into 2021 and the appointment of Alex should further complement this growth.”
Nodifi has also confirmed it will launch a new suite of products including a revamped platform in Q2.
More to come.